(Video tutorial at the end) To optimize your personal profile and make sure that you are reaching all the people you want to, fill out all the areas of your “About” section. This means that you want to list every job you’ve ever had including the dates you worked there, Read more…
Think about your personal Facebook profile. This is like your pay to play on Facebook. Everyone has to set one up so that Facebook can gather intel on you. Hahaha, but seriously! In order to set up a business page, you must first set up a personal profile from which Read more…
When content is not getting engagement from the people it is shown to, Facebook (and other platforms) will stop showing similar content to those people.
Once you have your pages and profiles set up the best way possible it now comes time to focus on the content that you will be posting. This is true of all social media platforms and I will say it again and again, you may even want to write it Read more…
THE conference for social media marketers and business owners who are trying to leverage social media is now open for registration for 2020. This is the one event I am sure to attend every single year because it is jam-packed with up to the minute information from the biggest and Read more…
Creating the Facebook pixel isn’t difficult as long as you know that steps. Watch the video above or download the step by step Pixel Placer Guide here. Navigate to the ads manager section of Facebook. If you are signed in to Facebook just go to the url and put facebook.com/adsmanager Read more…
While Facebook ads are one of the most affordable ways to reach a large targeted audience out there, it can also be one of the most frustrating. From where to place the ads to why your ad hasn’t been approved. For many people just starting out in Facebook ads knowing Read more…
Many businesses are investing tons of funds into their communication platforms with clients and potential clients. You want to make sure that you are using the best methods to connect with a prospect during the sales journey, but often businesses and salespeople aren’t talking with people where they want to Read more…
When it comes to using Facebook for business people most of the time either go all in on using their personal profile or ignore it completely. I always tell people that to truly maximize your efforts on Facebook you truly need to utilize both. Most of the information you find Read more…
Having a lot of “Likes” makes a huge difference. While having lots of “Likes” means that there are more people that are POTENTIALLY seeing your posts, the quality of the “Likes” that you have is what matters the most. If you have purchased Likes or Likes from people that are Read more…